Online tools will probably cost you more over the years, because all
those monthly fees really do add up. However, their services can be
absolutely invaluable, so if you can afford them, this is one area where
you may want to splurge for your business.
I’m going to rank these according to price, from cheapest to most
expensive. Those that cost more are generally richer in features, but if
you’re just getting started, you may not be able to spend so much for
Keep in mind that the results you get with one system will likely NOT
transfer if you move to another system, so if you start with a cheaper
one you may lose a lot of tracking data.
With the paid list, I’m ordering these by their lowest price point. Some
of the options with lower entry-level prices have higher upper level
pricing, but I’m ordering them by the lowest possible price you can pay.
These prices may change any time, but they are accurate as of the time
of this writing.