At the annual Google I/O developer conference, the tech giant announced forthcoming changes to its helpful...
The way businesses collect data is changing. But data is essential to great content strategy. That’s...
Heather’s note: I originally wrote this post in 2011 and started with 31 questions....
Google also announced an upcoming update to the helpful content system (update) that will be released in...
30-second summary:
- If conveying the value to C-suite wasn’t challenging enough, SEOs are now having to deal...
Google announced that it is retiring one core web vitals metric and replacing it with a...
Not to state the obvious, but as marketers, part of our job is to create content....
Does it feel like you need permission to fire a client — especially now?
I get it....
